LESHCHENKO & PARTNERS Served as the General Partner of the “Advocacy. Formula of Success” Forum

Our team had the honor of setting the tone for the discussions at one of the most notable legal market forums, organized by the Ukrainian Advocates’ Association.

The event brought together lawyers, managing partners, in-house counsel, representatives of state institutions, marketers, and LegalTech experts to discuss a key question: what does success mean for the legal business in 2025?

Managing Partner Oleksandr Leshchenko moderated the first session, “Business Development Strategies for Law Firms”.

“Today, the legal business in Ukraine operates under the conditions of war and economic turbulence. Success is determined not only by professional expertise but, above all, by flexibility, the ability to adapt quickly, and a client-oriented approach. Ukrainian law firms today are not merely service providers — they help businesses survive and build the country’s future. For us, the formula of success lies in professionalism, being a reliable partner for our clients under any circumstances, readiness for change, and the strength of a team capable of withstanding today’s challenges,” emphasized Oleksandr Leshchenko.

In the second session, Marketing and PR Director Liudmyla Lysenko spoke on the topic: “Communication Mistakes of Law Firms: How Not to Lose a Client?”

“Most clients change their law firm not because of the level of expertise, but because of poor communication. Timely feedback, empathy, and high-quality service build trust, which lays the foundation for long-term cooperation. In today’s competitive environment, this is what determines whether a client will return,” stressed Liudmyla Lysenko.

The forum program addressed key issues such as:

• transformation of law firm business models;

• building client service and loyalty;

• LegalTech and digital innovations;

• the role of PR and reputation in the development of the legal business.

For LESHCHENKO & PARTNERS, this forum became not only a platform for sharing experience but also an opportunity to demonstrate which tools truly work today for the sustainable development of the legal profession.